The Challenge
In an increasingly crowded and demanding life, there is little space left to pause and feel. Money often appears as pressure rather than a tool that creates freedom. This film is challenged to translate that idea into a short visual experience by building an AI driven realist space one that does not explain the message, but allows the audience to feel how money should work for life, not the other way around.
Our Goals
This campaign is a concept developed for Arbitrum X Smart Money Collective. The goal is to express a philosophy of intelligent living, where financial systems exist to support life instead of consuming it. Through a restrained and experiential approach, the film positions Arbitrum as an ecosystem that values clarity, balance, and long-term thinking, rather than noise or urgency.
The Creative Approach
The creative approach focuses on atmosphere rather than instruction. Using AI to construct a realist space, the film relies on rhythm, movement, and quiet moments to shape emotion. Visuals unfold naturally, allowing the audience to enter a state of observation rather than consumption. Sound, silence, and pacing work together to create an experience where meaning emerges intuitively, and the narrative is felt before it is understood.
Team Behind the Lens
This recognition stands as a reflection of human collaboration, guided by curiosity and a shared dedication to cinematic storytelling. While generative AI supported the process, it was human perspective and intention that defined the direction, tone, and emotional weight of the video. Producer : Khanif Irkham Muzaki Creative Producer : Fikri Naufal Creative Director : Agge Merah Generative Visual : Jessica Ariel Editor : Ibnu Zariri Through collective vision and careful authorship, the team brought this ambitious project to life. Ensuring every frame reflects Xinemind’s belief that cinema is, at its core, a human language, thoughtfully expanded through technology.