Brief
Single-call kick-off. We define hook, message, CTA, and the 2–3 visual concepts we will test or build.
/ Service
ai Commercial Ads
TVC, performance, and brand commercials. Faster, cheaper, cinematic.
AI commercial ads are full-funnel commercial work — broadcast TVCs, digital ads, and brand commercials — produced through a hybrid pipeline of AI generation, traditional cinematography, and post-production. They sit between a stock-asset banner and a fully-shot TVC: premium enough to read as brand work, fast enough to ship inside a quarter.
At Xinemind, commercials are performance-engineered films. Every cut is built around a single hook, a single message, a single CTA — then exported into broadcast spec (TVC), 9:16 Reels/TikTok, 1:1 feed, and 16:9 long-form. The same brief that historically cost USD 30k–150k and 8 weeks of pre-pro can land in 1–3 weeks at a meaningful fraction of cost, without losing the cinematic edge that makes the ad worth watching.
Where traditional production is bottlenecked by location scouting, casting, and scheduling, AI-driven production lets us iterate on visual concepts in hours instead of days. For FMCG launches, fintech onboarding, automotive launches, and consumer brand pushes — this is the production line that lets brands ship 5–10 cuts per quarter instead of 1.
/ What you get
- Broadcast master (TVC spec) on request
- Digital cuts: 9:16 (Reels/TikTok), 1:1 (Feed), 16:9 (YouTube)
- A/B variants — alternate hooks, CTAs, regional copy
- Captions / open captions baked into masters
- Behind-the-process documentation for client decks
/ Facts
- Turnaround
- 1–3 weeks
- Cuts per project
- 3–10 variants
- Cost vs traditional
- ~40–60% lower
/ Process
How we build it.
Concept boards
Within 48 hours: AI-generated keyframe boards for each concept. Lock the direction.
Build
Hybrid pipeline — AI image-to-video for hero shots, motion graphics for product/UI, live-action where the brief calls for human performance.
Variants
Final master + cut-downs + aspect ratios + regional variants delivered together.
/ Where this fits
Best use cases.
Product launches
New SKU, new feature, new app — get the hero TVC plus 5+ ad cuts ready before the GTM date without booking a 3-day shoot.
Always-on performance
Refresh creative every 2 weeks to fight ad fatigue without renegotiating budget.
Regional rollouts
Same hero, different markets. Localized cuts for SEA, MENA, LATAM in one delivery.
/ FAQ
Common questions.
How is an AI commercial different from a normal TVC?
The brief and the deliverable look the same. The pipeline is what changes — AI generation replaces ~40–60% of production day count, which collapses both timeline and cost. The output is a polished cinematic ad, not a "made by AI" novelty.
Can I still bring my own product footage or talent?
Yes. Our hybrid pipeline expects it. Live-action talent + AI-generated environments and supporting cuts is one of our most-requested formats.
What ad platforms and broadcast specs do you deliver to?
Broadcast TVC (Indonesian and regional networks), Meta (Facebook/Instagram), TikTok, YouTube and Shorts, LinkedIn, X, programmatic display. Aspect ratios and timing are tuned per platform; one master, multiple delivery formats.